Instagram has been very popular among photographers. It has been a very good place for photographers to be found. Its not one or two stories that I have heard that someone has been found from Instagram. I have also got a couple of assingnments from Instagram. A new client have liked my photos and have given me an assignment.
Instagram changed their algorithm sometime ago so that the feed you see is not chronical. Instagram has shown pictures that it thinks you will like. That has made some instagrammers accounts less visible. After the change my photos got more likes than before. For me the present algorithm has ben good. But I can understand if your feed is full of pictures of someones breakfast from a week ago, it might be a little odd.
I can understand that the chronicle timeline is better in many ways. The photos are more current and relevant in many ways. One part of Instagram is telling to your followers where you are right now.
Instagram has listened and they changed the algorithm to be more chronical, but not completely. This might be good news for the brands that use Instagram as their marketing platform.
At the same time Instagram has made possible for the brands to tag items and make Instagram a online store. More about that in Instagrams Business blog. Its very good for the brands, but personally I like to watch great photography.
What does this mean for photographers? Is Instagram becoming a online store? I dont know but it might. That could be bad news for photographers. It all depends on the algorithm and what Instagram shows you and what it does not. Of course it also matters who we follow. But will photographers be found in instagram or is it going to be just ads? We dont know yet.
It remains to be seen.
…and yes go check out my Instagram.
FlipIt!
